3 Ad Print Campaign
For one of my courses, Content Creation Adv 390, we had an assignment where the end goal was creating a 3 ad print campaign for our client. My client was the Baseball Hall of Fame.
This trio of advertisements brings together the idea of experiencing the Baseball Hall of Fame with your family. Not only are multiple generations experiencing this day but you get the chance to experience multiple generations of the game and how it has evolved.
My professor ended up showcasing this as an example to the class afterwards!
Wendy's vs. Burger King
This group project was completed as the final presentation for ADV 480: Social Media Analytics. Our team analyzed and compared the social media performance of Wendy’s and Burger King using key engagement metrics and sentiment analysis. I contributed to the project by designing the visual layout of the presentation and assisting with data analysis using R. The final deliverable combined analytical insights with strategic recommendations for each brand’s social media presence.
